AI Insights · Timothy · January 2022
Top 5 Play Pass Games in Kenya Q4 2021 Performance
Discover the performance trends of the top 5 Play Pass games in Kenya during the fourth quarter of 2021, including key metrics like weekly downloads, revenue, and active users.
During the fourth quarter of 2021, the top 5 Play Pass games in Kenya showcased varied performance trends across key metrics such as downloads, revenue, and active users. Here, we delve into the specifics of each app's performance.
Checkers saw its weekly downloads fluctuate, starting at around 8.5K in late September and peaking at 9.6K in early October. The downloads then dipped to a low of 5.6K in early December before climbing back to 8.1K by mid-December. The app's weekly active users mirrored this trend, beginning at 33.2K and reaching a high of 34.8K in early October, then slightly declining to 27.1K in early December before ending the quarter at 32.4K. Revenue saw minimal movement with a brief spike to $8 in early November.
Beach Buggy Racing experienced consistent weekly downloads, starting at 3.5K and peaking at 5.1K in the last week of December. The weekly active users followed a similar pattern, beginning at 30.6K and peaking at 34.3K in the final week of the quarter. Revenue for this app varied, with notable peaks such as $25 in mid-October and $38 in mid-December.
Checkers Online had a more modest performance in terms of downloads, starting at 3.8K and dropping to around 1.1K by early December, before a slight recovery to 1.5K by late December. Active users saw a decrease from 5.6K in late September to 2.7K in early December, then slightly increasing to 3.1K by the end of the quarter. Revenue remained minimal, with a small peak of $10 in mid-December.
Truck games - build a house started the quarter with 1.9K downloads, seeing a moderate increase to 2.3K in early October and ending the quarter at 2K. Active users showed a similar trend, beginning at 19K and peaking at 20.8K in early November, then ending the quarter at 19.7K. Revenue saw minor fluctuations, peaking at $17 in early November.
Word Search showed a steady decline in weekly downloads, starting at 3.4K in late September and dropping to around 1.2K by late December. Active users also decreased from 3.6K to 1.9K over the quarter. Revenue data was not available for this period.
These insights into the performance of the top 5 Play Pass games in Kenya during Q4 2021 come from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.
